Mykonos, Greece is about to become a hotspot for luxury travelers this summer, and Uber is making sure that they don’t miss out on the action. The ri
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Forbes Lifestyle Travel Anchors Away! Uber Brings On-Demand Boat Charter To Mykonos, Greece
Erica Wertheim Zohar Contributor
Opinions expressed by Forbes Contributors are their own. I am a Journalist, Speaker, Advisor & Strategist for Luxury Brands.
Following the announcement of a new feature called ‘Uber Boat’ at the company’s third annual Go-GET product rollout, Uber will allow users to book a boat through the app starting June in Mykonos, Greece. This service will be available from mid-June to October, and will be an on-demand service that will allow up to eight guests to explore the island.
“There’s nothing better than connecting with family, whatever that may look like to you,” Uber CEO Dara Khosrowshahi said during the third annual product showcase held in New York. “That’s why this year we’re unveiling a suite of products that are rooted in connection.”
Sarita Varouch, Uber general manager for Greece, explained the new Uber Boat product at Uber's Go-Get announcement. According to Varouch, “As easy as reserving a ride, you can reserve a boat direct in the Uber app. Uber Boat gives you the ability to plan a day on the water. You can even see reservation details right in the app, making it an ideal way to visit Mykonos and tour around the island.”
The new feature will make it much easier for travelers to explore the island and its many attractions. Prices will vary depending on the amount of stops the user will make, and each boat comes with a licensed captain, so no need to worry about driving the boat.
Uber Boat is not the first time Uber has worked on water. Uber Boat exists in London with the Uber Boat by Thames Clippers, but differentiates the two products by Uber Boat in Mykonos being a private charter versus a ferry service.
With travel to Greece expected to be at an all-time high this summer, Uber Boat will offer Greek and foreign visitors a new way to explore and travel around the island. The new feature will make it easier than ever to explore the beautiful island of Mykonos, and will surely be a hit with travelers looking for an unforgettable experience.